STARTUP OF THE WEEK
🍛 From chicken rice stall to stock exchange
Nicholas Lim only wanted to help his father’s Hainanese chicken shop get a bit more attention.
So he started a small food blog in 2016.
Nine years later, he runs one of Southeast Asia’s biggest food media companies. And it is about to go public.
📊 The numbers
46 million followers across TikTok, Instagram and Facebook
Valuation: 266 million ringgit (around 64.5 million USD)
IPO planned for November 28, aiming to raise 75 million ringgit (18 million USD)
👉🏻 The new capital will go into a livestream studio, new creators and AI tools that auto-translate videos and even sync lip movements. Soon, his food clips will look as if they were filmed natively in Japanese or Korean.
The China Survival Guide for Western Businesses
Entity setup, WeChat strategy, hiring your first local team. 12+ years on the ground in Shanghai.
