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The unexpected winner of the APEC summit: K-pop
After nearly a decade of diplomatic chill between China and South Korea, a cultural thaw is finally taking shape.
At the summit in Gyeongju, Presidents Xi Jinping and Lee Jae-myung agreed to deepen cultural cooperation. Seoul called it a “new chapter,” while Beijing’s response was more restrained — but both fans and investors are celebrating.
📺 Back on air: South Korea’s KBS and China’s state-owned China Media Group plan to exchange not only …
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The China Survival Guide for Western Businesses
Entity setup, WeChat strategy, hiring your first local team. 12+ years on the ground in Shanghai.
