🥤The woman steering Wahaha
Kelly Zong is the Vice Chair and CEO of Wahaha, China’s largest beverage company, serving hundreds of millions of consumers nationwide.
A generational business handover
As the daughter of founder Zong Qinghou, one of China’s most legendary entrepreneurs, her rise was never going to be simple. For years, she worked inside the group under her father’s towering presence.
Since assuming full control, Zong has pushed Wahaha into its next phase: refreshing legacy brands, tightening execution, and modernising products across bottled water, dairy, and functional drinks.
Known for her tough management style and obsession with efficiency, she has made it clear that Wahaha’s future won’t rely on nostalgia or family name alone.
The China Survival Guide for Western Businesses
Entity setup, WeChat strategy, hiring your first local team. 12+ years on the ground in Shanghai.
